Why did I decide to open a business called Cruelty Free Consumer.com? BECAUSE thousands of animals are suffering and dying needlessly to test products like shaving cream, mascara, and toothpaste, even though producing safe, cruelty-free beauty and personal care products is possible
. This is wrong to me and I HAVE THE POWER, JUST AS ALL OF US DO, TO CHANGE THIS....It's time to end cosmetics cruelty — forever.
So... I have chosen to really look at what I use everyday and only use products that have not been tested on animals. My business, Cruelty Free Consumer has partnered with Leaping Bunny, an organization which certifies brands Cruelty-Free. It can be time consuming to look for products which are cruelty-free and sometimes maybe you have a product you love... but I want to tell you there are SO MANY options available... to date 444 companies are cruelty-free!!!! Please visit and shop at our website because my thought process was simple; to offer ONE place to buy your products that you can be assured are cruelty-free! Cruelty Free Consumer only sells Leaping Bunny certified Cruelty-Free Brands. I believe that in life you can look the other way with issues that are unpleasant or you can take stand.
Below is some information I took from the HSUS (Humane Society of the United States) webpage:
Animal-Friendly Shopping Tips
Seven ways to help animals used in harmful tests
- Many companies produce cruelty-free products that aren't tested on animals.
Interested in becoming a more compassionate consumer? Making a difference for animals used in harmful tests has never been easier. Check out our list of seven ways to get started:
1. Pledge to do your part
Take a stand against suffering by signing our pledge to end animal testing of cosmetics.
2. Grab a guide and look for the Leaping Bunny
Want to know which products are tested on animals—and which are not? A good place to start is the Leaping Bunny guide, a list of cruelty-free brands compiled by the Coalition for Consumer Information on Cosmetics (CCIC)*. The cosmetic, personal care, household and pet care companies listed have met the criteria of a rigorous, internationally-recognized cruelty-free standard. Some of these products carry the Leaping Bunny logo
, making it even easier to tell if a product is animal-friendly. Get a free guide for you—and a few for your friends!
» Download the app for iPhone/iPad
» Request a pocket-sized guide
» Print the PDF version
3. Start sleuthing
If the brand of a product you’re considering purchasing is not on the Leaping Bunny list, call the toll-free number on the package or contact the company through their website and ask if their products or any of the ingredients used in their products are tested on animals at any stage in the manufacturing process. You should also ask if the company sells their products in China, a country that requires animal testing of cosmetics.
4. Get more businesses on board
Are some of your favorite brands missing from the Leaping Bunny list? Help expand the number of companies that meet the Coalition for Consumer Information on Cosmetic’s (CCIC)* standard by asking them to join CCIC and certify their brand as cruelty-free. Download a sample letter
for ideas on how to word your request, then call, write or email. Contact information can typically be found on the product itself or on the company's website.
5. Shop around
When you do your shopping at crueltyfreeconsumer.com
you can be sure that you’re buying cruelty-free—that’s because you can only find Leaping Bunny-certified products for sale. Want to do even more to help out animals? Buy any of these animal-friendly goodies
and a percentage of the purchase price will be donated to the Coalition for Consumer Information on Cosmetics.*
6. Connect to the cause
Find us on Facebook and Pinterest and spread the word to your friends!
» Join our Animal Testing Campaign Facebook page
» Join the Leaping Bunny Facebook page
» Follow our Be Cruelty-Free board on Pinterest
7. Study the subject
Learn more about animal testing—check out the following resources:
» Be Cruelty-Free Campaign (United States
» Cosmetic and Product Testing Homepage
» Fact Sheet: Cosmetic Testing
» Cosmetics Tests That Use Animals
a collaborative website for scientists and policy-makers
Please Join The Humane Society of the United States and Humane Society International in the campaign for a cruelty-free world where rabbits, mice, rats, and guinea pigs no longer have to suffer for the sake of cosmetics. You can sign the pledge to go cruelty-free on the Cruelty Free Consumer.com homepage. (You can also shop here for cruelty-free products) AND... ***When you click on the link about (in pink), Cruelty Free Consumer.com donates a portion of the sale back to help Leaping Bunny and the HSUS to educate and spread the word about Cruelty Free Shopping!
* The Coalition for Consumer Information on Cosmetics (CCIC) is a group of eight animal protection groups—including The Humane Society of the United States—that promotes a single comprehensive standard for cruelty-free products. Some of the companies that meet the standard have taken the extra step of using the internationally recognized Leaping Bunny logo on their products.
For more information about animals used in testing, training and experiments, go to