At Cruelty Free Consumer, we’re passionate about connecting our community with the inspiring people behind our favorite cruelty-free brands. Green Llama is one of those brands making a meaningful difference by offering non-toxic, eco-friendly, and cruelty-free cleaning solutions. Their commitment to quality, sustainability, and ethical practices aligns perfectly with our values.
With Leaping Bunny Certification, Green Llama ensures that their products are never tested on animals, providing consumers with safe, effective, and ethical cleaning options. We had the opportunity to interview Kay Baker, a co-founder of Green LLama, to learn more about this incredible brand. Plus, we have a special treat for you at the end of this interview—an exclusive discount code and details on an upcoming Green Llama giveaway on social media starting November 21st!
Interview with Kay Baker, Co-Founder of Green Llama
What inspired you to launch a cruelty-free, Leaping Bunny Certified brand like Green Llama?
Kay: At Green Llama, our mission is simple: create cleaning products that work hard without compromising our health, the planet, or the creatures we share it with. We saw a huge need for products that people could trust—not just to clean their homes, but to align with their values. Harmful chemicals and unethical practices are all too common in the cleaning industry, and we knew we could offer a better way.
The Leaping Bunny certification fits perfectly into that vision. It’s more than just a label; it’s a promise that none of our ingredients or finished products have ever been tested on animals, and that commitment will never waver. For us, it’s about doing right by the environment, the animals, and all of us living here—one bottle (or tablet!) at a time.
Can you share the story behind Green Llama?
Kay: Green Llama’s story began in early 2020, while Matt (my husband and co-founder) and I were cleaning our home. Matt, a neuroscientist with a passion for science-backed solutions, was brainstorming ways to create premade buffers for lab use. Meanwhile, I was busy cleaning—and frankly, getting a bit frustrated with all the single-use plastic bottles we kept tossing out.
So, I threw out an idea: “Why not make a tablet for the all-purpose cleaner so I can just refill the bottle instead of tossing it?” That’s when the magic happened! We immediately started ordering ingredients and experimenting with formulas right in our kitchen. Once we realized how effective (and fun!) these little tablets were, we knew we had something special. We decided to go all in on Green Llama with one big goal in mind—helping people tackle the plastic problem, one refillable bottle at a time. Today, Green Llama stands as a simple, science-driven solution for eco-friendly cleaning. Every product we create makes it easy for people to ditch the waste without sacrificing the clean. And just like that, Green Llama was born—a sustainable cleaning movement, built from the kitchen up.
What advice would you give consumers who are just beginning their journey toward cruelty-free living?
Kay: The most important thing in starting a cruelty-free journey is to remember that you don’t have to do it all at once. In fact, it’s much more manageable (and sustainable!) if you make small changes, one step at a time. Start with a product or area that feels easy to swap—maybe a cruelty-free cleaning product, shampoo, or deodorant. Once you find a few go-to items you love, it becomes second nature to keep building from there.
The truth is, it’s hard to be a perfect consumer, and that’s okay. What really matters is that we’re all trying and making thoughtful choices where we can. If each of us makes small changes, those actions add up to create a big difference for animals, the environment, and our future. So, take your time, celebrate your progress, and don’t stress about getting everything right. Every step counts, and the world needs as many people as possible taking steps toward cruelty-free living—even if they’re small ones.
We love connecting our community with the people behind the brands. Could you share a fun fact about yourself that not many people know?
Kay: Matt and I love to experience new places and cultures. We have both lived abroad—I’ve lived in Spain, and Matt in Brazil.
What’s your current favorite Green Llama product, and why does it stand out to you?
Kay: My current favorite product is our newest product, our dishwasher tablets. They come in a compostable bag, work magic, and of course, they are cruelty-free!
Special Giveaway and Discount for the Cruelty Free Consumer Community!
To celebrate Green Llama, we’re hosting a giveaway starting on November 21st! Follow us on Instagram to learn how to enter and win an amazing prize package, including Green Llama’s:
Dishwasher Tablets
All-Purpose Starter Kit
Dish Soap Kit
Laundry Bag
Wooden Scoop for Laundry
(MSRP $72.95)
And as a special thank you, use code CRUELTYFREECONSUMER15 for 15% off your next purchase. Embrace cruelty-free and sustainable living with Green Llama and Cruelty Free Consumer!
